Connect your marketing stack and finally understand the full customer journey.
Modern marketing runs on a dozen disconnected tools — CRM, email, ads, analytics, and customer data platforms that rarely talk to each other. We integrate your MarTech stack into a unified data layer that attributes revenue correctly, automates personalisation, and gives your marketing team the single customer view they have always wanted.
Discuss Your ProjectCRM, behavioural, and transactional data unified into one customer profile.
Multi-touch attribution that shows which channels actually drive revenue — not just last-click.
Automated, data-driven personalisation across email, ads, and on-site experiences.
Document current MarTech stack, data flows, and tracking gaps.
CDP setup, CRM integrations, and server-side tracking implementation.
Audience segments, automation workflows, and attribution model.
Campaign analytics, A/B test instrumentation, and monthly reporting.
Software Development
Interfaces people enjoy using — and products they keep coming back to.
Analytics & Insights
Answer your most critical business questions with data you can act on.
Support & Digital
Organic growth and data-driven optimisation that compounds over time.
Architectural BIM, scan-to-BIM, 3D visualisation, and automation — all under one roof.
Common questions about our MarTech Integration service.
A Customer Data Platform (Segment, RudderStack) unifies user events across all touchpoints — website, app, email, ads — into a single customer profile. You need one when your team spends more time reconciling data between tools than acting on it. We assess whether a CDP is justified before recommending one.
Yes — we implement server-side event tracking to bypass ad blockers and iOS restrictions, set up first-party data collection, and build multi-touch attribution models that give a more accurate revenue picture than cookie-based last-click.
Standard GTM-based tracking runs in the browser and is increasingly blocked by ad blockers and browser privacy restrictions. Server-side tracking sends events from your server to ad platforms and analytics tools directly — improving data accuracy by 15–30% in most implementations.
Yes — we configure HubSpot, Marketo, or ActiveCampaign workflows for lead nurturing, onboarding sequences, re-engagement campaigns, and lifecycle stage transitions, all triggered by real behavioural data rather than static time delays.
We implement a consent management platform (OneTrust, Cookiebot) that controls which tags and pixels fire based on user consent preferences. Consent signals are propagated to ad platforms and analytics tools correctly so you remain compliant without losing data unnecessarily.
A focused engagement — CDP setup, CRM integration, and attribution model — typically takes 6–10 weeks. Larger stacks with multiple ad platforms, email tools, and product analytics take 12–16 weeks depending on data complexity.
We baseline key metrics before starting — lead-to-close rate, attribution coverage, email conversion, and customer acquisition cost — and measure against them 30, 60, and 90 days after implementation. Every engagement has defined success criteria agreed upfront.
Our team will scope your requirements and come back with a clear proposal within 48 hours.